WHY YOUR BOOK NEEDS AN AUDIOBOOK VERSION
Here is the reality most authors miss: a significant portion of book consumers now prefer listening over reading. Commuters, gym-goers, parents doing housework, truck drivers on long hauls — these are readers you will never reach with a print or eBook edition alone. An audiobook does not replace your other formats; it opens an entirely separate audience that does not overlap much with your existing readers.
The Australian audiobook market has grown consistently year over year, driven largely by Audible subscriptions and library lending through apps like BorrowBox and Libby. But here is what most "audiobook production" websites will not tell you: producing a bad audiobook is worse than having none at all. A poorly narrated, badly mastered audiobook collects 1-star reviews fast — and those reviews are nearly impossible to recover from on Audible. The narrator's voice becomes your book's identity in audio. Choose wrong, and listeners abandon it in the first chapter.